Everything you need to need to know about the largest global startup funding rounds during May of 2019; broken down by industry, stage, investors, and more…
The latest venture capital, seed, and angel deals for LA startups for 1/3/19 featuring funding details for SpaceX.
The startup world is growing up! Ten years ago, the average age of a startup hire was around 25 (remember when Mark Zuckerberg proclaimed that “young people are just smarter”?). But today, tech is a maturing industry – not just for the post-college set; especially since the financial crisis, it’s attracting the eye of experienced professionals who in years […]
Every new business or product owner wants to attract the broadest possible audience, so they are prone to adding more features, multiple sales channels and appealing to every demographic. Unfortunately, often the result is potential customers who are confused and the limited resources of your business are spread too thin. This causes customers and investors […]
Many companies are caught up in search engine optimization, but this approach belongs in the past. In my 15 years working with SEO, I’ve watched the process evolve from a black hat spam tactic into a nuanced, quality-based marketing strategy —and that evolution has only just begun. New algorithms increasingly account for user behavior metrics, such […]
To an eager entrepreneur, it can seem like demand for certain products will never die. However, there are certain categories that that are no longer making room for improvement from newer startups.
The strategy development process is by far, the most important element of the social media planning process. In fact, it may be the most important element of your social media presence in general. Without a strategy–and without regularly checking in to make sure you’re staying on strategy–your social media presence will often end up as a […]
Artificial intelligence has become so ubiquitous these days that we barely realize when we’re using it. Sophisticated algorithms help Siri locate the nearest grocery store and tell us what movies to watch; they also determine what ads we see and whether or not we’re given a bank loan. Sure, AI is making our lives better—but […]
As a businessperson, however, the problem with this busy stage is that social media can often fall to the backburner. I have seen this happen with far too many companies, particularly small-to-midsize businesses with 1 to 2 people running the show. There’s always a lot going on, there’s always events approaching and orders to fill, and there’s always meetings to be had or deadlines to hit.