Companies Need to Build and Safeguard Their Mobile Identity
Building a brand image is a complex and long process, and it is fraught with various caveats: from copycats to ...
How To Attract The Un-Loyal Generation of Shoppers
I’m a 23 year old female consumer and I’m most definitely not loyal. Disregard any Chris Brown lyrics that jump ...
6 Best Practices for Omnichannel Marketers
It wasn't too long ago that the consumer in the market for new home exercise equipment would visit her local ...
This LA Startup Just Raised To Make This Drink Big
Looking for a new health drink that make you feel fantastic?
NFC Helping to Build over the Top Identity, Payment, and Loyalty
In a traditional payment model the user taps a card on a Point of Sale (POS) terminal. The full payment ...
The Best Ways to Hold Employees Accountable
Something I have encountered on a daily basis throughout the process of growing both my family business Wine Library, and ...
Facebook Unveils ‘Surround 360’ Video Camera System
The 17-camera “Facebook Surround 360” has been unveiled at its developer conference in San Francisco, with the design and stitching ...
Ecommerce Game Changers: A Retrospective of the Last 8 Years
As we kick off 2016, many ecommerce and marketing blogs are rounding up their predictions for the next 12 months. ...
Is Hunters vs. Farmers Still Relevant for Sales?
If you have been in sales for any period of time, you would have heard about “hunters” and “farmers”. But ...
7 Steps For Establishing The Right Business Model
Most technical entrepreneurs focus hard on building an innovative product, but forget that an elegant solution doesn’t automatically translate into ...