There are massive opportunities on LinkedIn right now. It’s available for everyone but especially for those in B2B – here’s why I think it’s probably the most important marketing channel in 2019: LinkedIn started as a site for people looking to get a job or to fill a job. People used it for posting resumes, […]
Can You Teach Ambition?
There is no question that there are people that are naturally born with ambition and hustle. But the incredibly talented @KingBach posed a question for me the other day and asked if ambition can be a taught behavior: View this post on Instagram A post shared by Gary Vay-Ner-Chuk (@garyvee) on Jul 23, 2019 at […]
How to Sell to Small Businesses
I really think that my opinions and suggestions on selling to small businesses can add value to many of you because I lived that life – I operated and navigated within a small business environment for much of my 20s.
Why You Might Need to Fire Your Most Talented Employee
Most businesses really need to adjust their mindset when it comes to hiring and firing employees. So many are obsessed with short-term performance, “numbers” and quarterly targets. But to build a real long-term business, it takes much higher-level thinking. It’s about focusing on overall culture and continuity over short-term financial performance.
How to Use Twitter to Build Your Brand
Twitter is still an incredible platform to build brand. It’s fascinating to me as a marketer because it allows me to initiate relationships with people 1 on 1. It’s how I built my brand in the early days from 2007 – 2011 when I was working at a wine retail store in New Jersey and […]
The Most Important Concept for Sales Success
I wanted to talk about a concept for sales success that I’m struggling to see others talk about. It’s a big reason behind why people struggle to get others to buy into them – whether it’s trying to change someone’s mind, or sell them on a product.
How to Fire Employees with Empathy And Kindness
There’s nothing worse in business than firing someone. I’m not usually the one who does it at VaynerMedia anymore since we’ve grown to so many employees, but when I did I would spend a month figuring out how to make myself feel better about it. We’re not in the one-, two- or three-strike policy here […]
4 Leadership Strategies Of Great CEOS
As a CEO of a large organization that has grown quickly (from zero to $200 million+), I have a lot of POVs on leadership strategies that lead to strong internal culture and business results.
Stop Demonizing Hard Work
Before I get into this article, I want to make sure I create clarity and context so no tone is lost on my POVs about hard work and success. Please watch this short video first: Ultimately, how much you should work is a conversation of “one.” It’s a conversation you need to have with yourself. […]
What Most People Don’t Think About When Running a Business in 2019
1. Your Employees Shouldn’t Care About Your Business As Much As You Do. I get a lot of questions from business owners and founders asking me how to motivate their employees to care as much as they do about the business. I tell them, “Give them half the company.” Truth is, if your employees were […]
3 Marketing Opportunities to Take Advantage of in 2019
The biggest issue for most Fortune 500 companies today is that the majority of their marketing opportunity and dollars are going directly down the drain. Many still hold on to the idea that Facebook advertising won’t work for their business, or that “only kids” are on Instagram. They don’t recognize how big the marketing opportunity […]