Most entrepreneurs I know are individually very innovative, but a successful startup can’t be a one-man show (for long). That ...

Public relations is 1 of the most important aspects of corporate brand management that a company will ever engage in. ...

When we learned that Melissa Gonzalez, Founder of Lion’esque Group had published a book called “The Pop-Up Paradigm,” we knew we had to get ...

An aerial drone ballet kicks off in Laguna Beach.

When I was a brand manager at P&G, a marketing leader on a rotation on the Walmart customer team wrote ...

I don’t usually like to write blogs focused on a single event, but in this case I have to make ...

With so much going on in the thriving LA’s tech and startup ecosystem, it is easy to miss some of ...

Mobile has not changed the way we sell. You may be thinking that I have gone nuts right about now, ...

To build a startup, entrepreneurs need a laser focus on providing an innovative solution to a real problem. Once they ...

Transcreation: The process of adapting a message from one language to another, while maintaining its intent, style, tone and context. ...