The Killer of Early Stage Startups
As venture capital investment dollars become more guarded and less deals are happening, avoiding some of the most common mistakes ...
Resuscitate Your Content Marketing Strategy with These 4 Tips
With more and more content being created every day, here are a few ways to ensure yours is both original ...
The Myth of “SaaS”
Software-as-a-Service (SaaS) has taken the technology world by storm. Nowadays, all new software companies are SaaS, which simply means they ...
What Do Technology Late Adopters Know That We Don’t?
IPhones, Tablets and FitBits are examples of technology late adopters are slow to embrace. Charlie Wells joins Lunch Break with ...
I Know What Your Biggest Weakness Is. Do you?
I interview a lot people - applicants to Dreamit's accelerator program, prospective employees, interns, etc. - and one of the ...
Social Media and the Quest for Authenticity
Lately, quitting social media in a “powerful way” has become even more interesting than social media itself. Take Essena O’Neill, ...
6 Ways For Startups To Offer Greater Marketing Value
Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones ...
Two Hidden Threats to Company Value
When investors take stake in a company, they are quick to identify what might diminish the value of their investment: ...
4 Ways to Take Advantage of the New Age of Marketing
It’s time to ditch habits that don’t translate into the digital world. TV, billboard, and print ads were once the ...
How to Set Up Your Investor Tunnel
We have written here about spending time preparing for fundraising. We also talked about various sources of startup capital. Fundraising ...