This LA Startup Just Raised a Seed Round To Market Lifestyle Services Like Never Before
In the beginning stages of offering a service it can be tempting rely on Facebook to obtain customers. While this...
How to Use Company Culture to Attract Top Candidates
As startup owners, my managing partner Andrew Fayad and I know too well the Catch-22 that can affect small companies. To excel,...
This LA Startup Just Raised $10M To Keep Our Brains Healthy
With over 100 billion neurons currently in your brain, with a firing rate of 200 a second, we rely on...
3 Things Every Website Needs for a Better SEO Ranking
To boost your website’s visibility, it all comes down to the fundamentals. Search engine optimization (SEO) means different things to different...
Why Content Marketing Is the Smartest Way to Sell (and How to Do It Right)
The average consumer is more sophisticated than they were even a couple of years ago. Millennials now choose to spend...
How Chatbots Will Change Your Marketing Game
Your customers are looking for direct engagement. Here’s how to deliver with your limited bandwidth. Marketing in the 2000s was...
3 Reasons You Should Write Unit Tests
Using unit tests can ensure functionality and save you time in the long run. We write a lot of unit...
Why Companies Are Being Asked How Soon They Can Turn a Profit
In June 2016, I began to speak with venture capital groups about financing for my company. We were considering fundraising...
3 Things Preventing You From Truly Listening to Your Customers
One of the key strategies that allowed my company to find success — and be named to Inc. Magazine’s “30 Under...
Why Every Startup Founder Must Be A Brilliant Salesperson
The most successful entrepreneurs are great salespeople. Have you ever seen Steve Jobs, Elon Musk or Mark Benioff presenting in...