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Advertising - While there are a lot of companies that claim they can connect you with your target audience, there is one company that has the numbers to back up this claim. With a 93% client retention rate, .36% average click-through rate which is...
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Strategic - Based on my experience with advising entrepreneurs, I’m convinced that success is often more a mindset than a specific set of skills or intelligence. The mindset I’m looking for is one that sees challenges as exciting rather than...
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Lifestyle - There is a great deal of concern that artificial intelligence and automation will drastically displace human workers.  In reference to automation killing jobs, Jeff Bezos, has said, “It's probably hard to overstate how big of an...
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Tech - When it comes to marketing, Apple knows what they’re doing.Earlier this year, the tech giant launched what Business Insider deems “its first major customer service social media account, @AppleSupport.” If it seems to you...
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LA Tech Week in Review - With so much going on in the thriving LA tech and startup ecosystem, it is easy to miss some of the news in the space. We keep you abreast of a few of things that you may have missed in LA Tech news this week including the...
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Strategic - Entrepreneurship is more about building a business than inventing a product. It’s more about the quality of the execution, rather than the quality of the idea. Most importantly, it’s more about being a proactive leader who...
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Tech - In 1985, a twenty-two year old Garry Kasparov became the youngest World Chess Champion. Twelve years later, he was defeated by the only player capable of challenging the grandmaster, IBM’s Deep Blue. That same year, RoboCup was...
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Advice - Most technical entrepreneurs cringe when they finally realize that marketing is still king, despite the power of technology, and they are up against competitors who have a hundred times their spending power. Luckily, the digital...
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Management - Most new entrepreneurs have great ideas, and many are highly skilled in building their solutions. Unfortunately, far fewer have the focus and experience of building and maintaining a highly engaged team. They don’t realize that...
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Strategic - Part of a great SEO strategy is acting on every opportunity to build your online reputation.When someone mentions your company in an online post, does it make a difference?The short answer is “yes,” definitely. The long...
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Advice - One of the simplest questions I get from aspiring entrepreneurs, and ironically one of the hardest, is “How do I start?” I want to tell them to just start anywhere, but I realize that most have no idea where anywhere is. They just...
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Inside the Code - If you are running a company that is heavily reliant on technology, I can tell you learning to code is hands down one of the most valuable skills I have ever acquired. Even if you don’t plan on becoming a full-time developer, having...
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Advice - Don’t let your drive steer you down a dead end.Enthusiasm is a necessary piece of the personality puzzle for a startup founder. You took the leap and started your business because you believe in it. Whether you’re solving a...
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Tech - Properly maintaining a company blog is probably not the most fun part of your business. At times it may feel like shouting into a deep hole to never even hear your own echo return.But a regularly maintained and well-written...
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Advice - The “firsts” of your business can be nerve-wracking. Here’s how to make sure everything goes smoothly.In the startup world, beginner’s luck won’t cut it. The bitter truth is that most startups will fail, and the odds are...
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Strategic - Every business professional and entrepreneur believes they are a good communicator, but how do they know? It’s really the perception of the recipients that counts, and poor communicators are almost always poor listeners, so they...
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Resources - Through the ages, the impact of entrepreneurial activity has often extended well beyond the entrepreneur’s immediate profit-seeking objectives. In some instances, the economic consequences were far more significant than expected...

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