eSports are more popular than ever and there is a significant fanbase surrounding influential eSport competitors. Quarterback Inc. is an eSports engagement platform that enables streamers and professional eSport players to engage with their fanbase. This platform allows influential gamers to create custom game experiences for their fans, and it is the first platform that […]
When it comes to marketing, we’ve heard it all before: go where your audience is. The thing is, we already know where they are… on their mobile phones! But how do we as marketers reach them in a tumultuous landscape made up of millions of applications? We’ve inundated consumers on social and traditional media, but […]
Peter Minuit is credited with spearheading the purchase of the island of Manhattan for the Dutch from the Native Americans in 1626 in exchange for 60 guilders. Accounting for inflation, that price equates to $967 in today’s dollars. An incredible deal in a city where real estate is changing hands at an average of $1868 […]
The biggest and most powerful entertainment companies are no longer film studios or cable companies, but mobile gaming companies. And it’s no wonder, people do everything on their smartphones and spend 2.2x more time on them than they did just five years ago. Almost everyone plays some sort of mobile game. About 192MM Americans play […]
As eSports explodes to service the 2.6B gamers worldwide, live streaming has hit a critical inflection point. Maestro, the enterprise broadcast platform for content producers, is capitalizing on this surge in popularity by providing the platform to stream at scale. Providing personalized internet TV channels for content creators, live streamers, and brands, Maestro understands that the […]
Video gaming often gets lumped together with other un-social activities, when in fact gaming has shifted and is consistently bringing people together. At the head of this charge is Super League Gaming, the global community platform connecting esports gamers through competition and tournaments. The company that regularly rents movie theatres to host tournaments is connecting […]
Any real gaming experience includes two aspects; the game-play and the game-experience. While a game cannot exist without good gameplay, the in-game immersive experience brings it to the next level. Visuals, comfort, and state of mind are all necessary aspects in obtaining this experience and G’ Audio Lab is dedicated to giving you the immersive […]
Augmented reality, the technology behind hit game “Pokémon Go,” is becoming increasingly appealing to investors and companies.
Videogaming as a spectator sport is drawing the attention of mainstream advertisers as they try to capitalize on the spending power of millions of gamers worldwide.
Scientists are recruiting videogamers to help crowdsource answers to research issues. The videogames — designed to emulate popular games — ask players to solve puzzles and complete other tasks to help sort through data and identify patterns
The buzz about virtual reality is all about cool new experiences. But WSJ’s Geoffrey A. Fowler says the Oculus Rift, the first totally immersive VR system to arrive in living rooms, is also pricey, awkward and…